COMBATING LONELINESS AT CHRISTMAS

Barratt Homes Yorkshire West combats loneliness in the community with Christmas initiative in Huddersfield.

Local home builder, Barratt Homes Yorkshire West, is continuing to support the communities in which it builds by launching a Christmas initiative to help combat loneliness among Huddersfield’s elderly over the festive period.

The home builder teamed up with pupils from Rowley Lane Junior Infants and Nursery School to create Christmas letters of well-wishes for the residents at Green Acres Care Home, close to Helme Ridge in Meltham. The partnership aims to put a smile on the faces of those who have spent the majority of the year away from their loved ones.

With new research stating that 6.4 million people aged 70 and over are worried about the effect that COVID-19 is having on their lives, the campaign was launched in response to what has been a particularly difficult year for elderly people across the region.

On receiving the letters Verity Taylor, General Manager at Greenacres Care Home in Meltham, said: “Over the course of the pandemic, it has been really important to us at Greenacres to maintain strong connections with our local community so we were delighted to be involved with Barratt Developments Yorkshire West’s Christmas campaign.

“Our residents would usually enjoy visits from local school children to watch their nativity plays or carol singing over the festive season, so they were thrilled to receive their cards from Rowley Lane Junior Infants and Nursery School. It was a fantastic way to spread the Christmas spirit in a safe and secure way.”